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According to data from the Brazilian Electric Vehicle Association (ABVE), plug-in vehicles account for 71% of the market and sales in December alone reached 21,634. In terms of charging infrastructure, Brazil has reached 12,000 public and semi-public charging points.
Brazil closed 2024 with a new record of 177,358 electrified light vehicles registered from January to December, according to data from the Brazilian Electric Vehicle Association (ABVE). The volume represents an 89% growth compared to 93,927 in 2023. In December alone, sales amounted to 21,634 units.
These figures, however, include 3,828 microhybrids recently launched on the market in the last quarter, with only a 12-volt battery and no electric traction, which the association questions as electrified vehicles. ABVE considers electrified vehicles all technologies available in the Brazilian market with some significant degree of electrification: 100% electric vehicles (BEV), plug-in hybrids (PHEV), pure hybrids (HEV), gasoline/alcohol hybrids (HEV Flex) and microhybrids and mild hybrids (MHEV).
Even excluding these microhybrids, the total number of license plates issued in 2024 continued to exceed ABVEs forecasts, with 173,530 license plates issued (an 85% increase compared to 2023), and December marked a new monthly record since the beginning of the historical series, with 18,942 units sold.
“It has been a spectacular year for electromobility, a year of sustainable growth and very expressive figures,” said ABVE President Ricardo Bastos. “We have a lot to celebrate.”
Bastos, however, noted that some of the so-called microhybrids that have entered the market in recent months do not necessarily offer consumers and the environment a true electromobility experience.
“We will have to consider separating the statistics for these models from those for vehicles that can actually be considered electrified,” he added. “For ABVE, it is important to keep the focus on real electrification, i.e. the growth of our industry, the contribution to the environment, the real economic advantages and to make it clear to consumers what they can get from each of the technologies.”
Starting with the January 2025 figures (to be published in early February), ABVE will only include in its monthly statistics on electrified vehicles those that meet certain minimum technical requirements.
These requirements will include: battery voltage, electric traction, minimum battery power and effective contribution to reducing polluting emissions.
However, all categories of hybrid vehicles, even those that do not meet the minimum requirements, will have their sales statistics published monthly by ABVE Data, but in separate tables.
“ABVE will fulfil its duty of transparency and will not fail to publish sales figures for the different electric and hybrid vehicle technologies,” concluded Bastos. “Our aim is to make available all the necessary information so that consumers know what they are buying and make the best possible decision.”
Plug-in
The year 2024 was a year of great evolution for the plug-in electric vehicle market, which includes 100% electric BEVs and hybrid PHEVs with external charging. From January to December, plug-ins maintained the largest share of sales in the electrified market, with 125,624 vehicles, 71% of the total. Compared to 2023, when 52,359 plug-in electric vehicles were sold, there was a significant increase of 140%.
In December alone, 14,889 plug-in vehicles were sold, representing 69% of the total electrified vehicles sold in the month. PHEVs accounted for 48.6% in the month (10,521), and 100% electric vehicles, 20.2% (4,368). Hybrids without external charging (HEV, HEV flex and MHEV, including microhybrids) had a share of 29% (51,733) from January to December 2024. This total represents an increase of 24% compared to 2023 (41,568 vehicles).
In December, HEVs totaled 7.5% (1,621), flex HEVs 6.6% (1,426) and MHEVs 17.1% (3,697).
The figures confirm that the plug-in electric vehicle market is booming in Brazil, setting new records and increasing consumer acceptance.
The expansion of the charging infrastructure network in 2024 has helped reduce uncertainties about the use of electric vehicles over longer distances and journeys.
According to Tupi Mobilidade, a member company of ABVE, by early December there were already more than 12,000 public and semi-public charging points across the country.
Geography of electromobility
In 2024, electromobility gained traction in the interior of the country, while continuing to expand in the countrys main capitals. The state of São Paulo continued to lead electromobility in Brazil, with 32% of total sales in 2024 (56,819), followed by the Federal District, with 9% (16,061). Next in line are Rio de Janeiro, with 12,841 (7.2%), Paraná, with 12,056 (6.8%) and Santa Catarina, with 11,500 (6.5%).
The five cities that registered the most electrified vehicles from January to December 2024 were capital cities. São Paulo led with 56,819, followed by Brasilia with 16,061, Rio de Janeiro with 7,864, Belo Horizonte with 6,226 and Curitiba with 6,182.
Not taking into account the capitals, the municipalities that sold the most electrified vehicles in 2024 are mostly located in the interior of the state of São Paulo. Campinas leads the list with 3,502 vehicles, followed by Ribeirão Preto (SP) with 1,487, Cariacica (ES) with 1,393, Uberlândia (MG) with 1,174 and Barueri (SP) with 1,123. |
