Procurement News Notice |
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| PNN | 3677 |
| Work Detail | After T-Mobile CEO John Legere announced his new plans on Thursday, Sprint CEO Marcelo Claure immediately took to Twitter, calling the plan "crappy" and writing that the "real one" will be out in 5 minutes. After being banished for years, unlimited data plans are coming back. And, of course, it's all on America's fastest 4G LTE network. During a conference call, Legere said T-Mobile is gaining customers at the expense of each of its rivals, a claim Sprint also has made. The company claimed that there will be no hidden or access charges. The cost of an unlimited plan for one person is dropping to $70 from $95 a month for customers who don't mind DVD-level video quality. So a family of four would pay $160 (or $40 per line) for unlimited data. Adding a second one bumps up the price by $40 per month, for $100 in total. Sprint's Boost Mobile prepaid brand is also getting a shakeup called "Unlimited Unhook'd". T-Mobile One also features unlimited 2G hotspot, but the old plan featured 14GB of tethering. If you exceed 26 GB in a month, T-Mobile might throttle your speeds. Now, for the bad news: Unlimited really does mean unlimited, but don't expect truly unlimited 4G LTE data at maximum speed. T-Mobile is making choosing a phone plan a lot simpler than what you're used to by removing the choice altogether and going all in on unlimited. On the T-Mobile ONE plan you get unlimited data, but if you go over 26GB per month you run the risk of being deprioritized behind other users. So, on a 10-line account, the cost will rise by $50 per month. A family of three with 3 GB of data had to pay only $90 before; with ONE the bill would hit $140. T-Mobile One launches on September 6 at T-Mobile stores nationwide and t-mobile.com for postpaid customers. As is standard in the industry, additional lines cost less as customers with multiple lines tend to be the ones that stick around longer. There are some limitations, though: like T-Mobile, video streams are capped at 480p, gaming maxes out at 2Mbps, and music streams support up to 500kbps. Sprint and T-Mobile have been pushing unlimited plans recently as ways to distinguish themselves from their larger rivals. There's also no mention of global roaming or other perks. Unfortunately, it carries numerous same downsides as T-Mobile's. And Sprint is launching one this week that runs just $60 per month. |
| Country | United States , Northern America |
| Industry | Telecommunication |
| Entry Date | 03 Sep 2016 |
| Source | http://thedailybriarcliff.com/2016/08/26/at-t-hikes-prices-for-some-plans.html |
