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Productproduct: Tourist Route Of The “Wieliczka” Salt Mine Target Group Characteristics Of The Target Group: People Aged 25+, Interested In Spending Their Free Time Actively And In An Interesting Way; All Of Polandtargetowanietargetowanie - In Accordance With The Target Group, Covering At Least The Following Criteria: • Demographic, • Behavioral, • Purchase Intentions - Including, Among Others, Travel, Tourism, Free Time, Active Leisure, Healthy Lifestyle, Etc. • Interests - Including, Among Others, Travel (Family Trips, Weekend Trips, Domestic Trips, City Breaks), Physical Activity, Sport, Active Lifestyle, Etc. Targeting - Mms: • Selected Locations: Energylandia, Tatra National Park, Pieskowa Skała Castle, Ojcowski National Park, Wawel, Wadowice Holy Father John Paul Ii Family Home Museum, Royal Castle In Niepołomicetraffic From The Campaigntraffic From The Campaign Will Be Collected On A Dedicated Landing Page Of The Campaign, Indicated By The Ordering Party. The Landing Page Will Be Created By The Ordering Party As Part Of The Website Www.Kopalnia.Pl. Campaign Goal The Aim Of The Campaign Is To Increase Brand Awareness, Increase In Sales Of Tickets For Visiting The Tourist Route Via The Www.Bilety.Kopalnia.Pl Platform And Ctr Optimization, Taking Into Account The Implementation Of The Assumptions Set Out Below: Description Format Fee Model Estimated Number Of Clicks / Page Views At Least: Net Price Target Group Cpc 15,000 Clicks Mailing Compliant With The Cpc Specification 5,000 Clicks Mix Display Mix Of Display Formats Within The Cpc Mobile Advertising Network 15,000 Clicks Rich Media / Mobile / Desktop Formats: Halfpage, Fullpage Cpm 850,000 Views Video Format Compatible With The Cpm 600 Specification 000 Views
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