Advertising And Marketing Services – Accompanying Measures Of The School Distribution Program. The Object Of The Procurement Is The Acquisition Of A Set Of Educational Ancillary Measures For The Needs And Use Of The Customer. The Educational Ancillary Measures To Be Procured Utilize And Continue The Already Created Ruokatutka Campaign. The Purpose Is Not To Acquire A Completely New Look Or Overall Concept. The Entity To Be Acquired Must Form A Seamless Entity With The Existing Ruokatutka Campaign, Which Can Be Used During The Academic Years And Possibly Also After. The Set Of Educational Ancillary Measures Will Be Procured For The Academic Year 2026-2027 And As An Option For The Fall Semester 2027. As Part Of The School Distribution System, European Union Support Can Be Granted For Educational Ancillary Measures, Such As Measures That Provide Children And Young People With Information About Agriculture, Healthy Eating Habits, The Local Food Chain, Organic Farming, Sustainable Production And Avoiding Food Waste. The Accompanying Educational Measures Designed To Support The Distribution Of The Products Aim To Make Childrens Diets Healthier. Educational Accompanying Measures Are A Key Tool For Children And Young People To Have A New Relationship With Agriculture And The Various Agricultural Products Of The Union, Especially Those Produced In Their Area. In Addition, The Aim Of The Educational Ancillary Measures Is To Increase The Consumption Of Agricultural Products Included In The School Distribution System. Ancillary Measures Can Consist Of Many Different Entities Prepared For Different Age Groups. The Costs Of Providing The Service Have Been Paid Entirely From Eu Funds Based On Commission Delegated Regulation (Eu) 2017/40 And Commission Implementing Regulation (Eu) 2017/39. From The Point Of View Of Eu Regulations, The Selected Supplier Is A Beneficiary And The Supplier Must Meet The Conditions Stipulated For The Beneficiary In The Aforementioned Regulations. The Share Of The European Unions Support Is Confirmed Annually, And The Funds Used For Ancillary Measures Are Regulated Annually By A Government Decree. The More Detailed Content Of The Procurement Is Described In The Procurement Documents, Especially In Appendix 1 Description Of The Procurement Object.
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