Advertising And Marketing Services – Provision Of Communication Services. The Hungarian National Museum Public Collection Center Won A Grant In Cooperation With Zzelíz City Municipality (Slovakia) Within The Framework Of The Interreg V-A Slovakia-Hungary Cooperation Program, Cooperation For Reopening The Studiolo Of The Esztergom Castle And The Southeast Part Of Esterhazy Manor-House In Zeliezovce (In Hungarian: For The Reopening) For The Implementation Of The Project (Hereinafter: Project). Project Registration Number: Husk/2302/2.4/015 Project Identifier (Acronym): #Comein2 The Winning Bidder Must Perform The Following Tasks Within The Framework Of Communication Services, Taking Into Account The Needs Of The Bidder, In Continuous Consultation: 1. Visibility Measures Visibility Measures Promote The Image Of The Program And The European Union. The Following Visibility Measures Must Be Applied In This Project 1.1. Commemorative Plaque - 1 Piece Material Of The Commemorative Plaque: Stainless Steel Size: 200 Mm X 150 Mm Task: Production Based On The Print-Ready Graphic Design Received, Delivery To The Project Implementation Site. 2. Communication Measures Communication Measures Must Be Used To Promote The Objectives And Results Of The Beneficiaries To Interested Parties, Decision-Makers, Media Representatives And The General Public. 2.1. Photo Documentation Production Of At Least 30 High-Quality Professional Photos (Size 4-8 Mb/Photo) Of The Completed Investment That Can Be Used For Communication Purposes And Are Also Suitable For Printing. 2.2. Roll-Up – Production Of 1 Roll-Up Based On The Print-Ready Graphic Design Received And Delivery To The Implementation Location. 3. Marketing Measures Considering The Target Groups, It Is Necessary To Build The Communication Campaign On Several Platforms And In Several Forms. 3.1. New Website Development 1 New, Visitor-Friendly, Interactive, Responsive And Barrier-Free Website, With 3 Language Mutations (Hungarian, English, Slovak), Easily Editable User Interface With Login Option, - Design, Implementation, Taking Into Account The Needs Of The Contracting Authority, With Continuous Consultation. 3.2. 1 Newsletter Engine Setting 3.3. Offline Marketing Tools Two Types Of Colorful A4 Paper Scissors, Folded Into 3 Parts - Production Based On The Received Print-Ready Graphic Plan And Delivery To The Place Of Implementation. 3.4. External Wayfinding Devices: The Purpose Of External Wayfinding Devices Is To Allow Tourists/Residents Living In The City And Arriving There, Walking There, To Notice The Castle From Several Points, As Well As A Building. Flags, Molinos, And Information Columns Are Clearly Visible From Several Points In The City. The Detailed List And Description Of The Tasks That Are The Subject Of The Contract, Their Minimum Technical/Professional Requirements, And The Procurement Quantities Are Contained In The Technical Description. Optional Items The Bidder Does Not Undertake The Obligation To Call Or Place An Order For The Optional Item, But It Is Necessary To Price It In The Offer. 1.1. Glass Installation Design, Graphics And Production
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